Kanye West Gives Speech at Adidas Conference and Announces New Yeezys Coming in June (Video)

By Kyle O. on
April 07, 2014
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Kanye West performed and gave a passionate speech at the Adidas Global Brand Conference in Germany. He spoke about his artistic background, his dreams coming true in music and family life, and how he’s thankful that Adidas is giving him an opportunity to create in fashion. Kanye then gave a surprise announcement at the end of the speech by telling the audience that the new Yeezy sneakers will be unveiled in June. Check it out.

Was Kanye West Wearing His Upcoming Adidas Collaboration Sneakers?

By Kyle O. on
April 04, 2014

Kanye West was recently spotted in taking a stroll with his fiancee Kim Kardashian and their daughter North with a pair of Adidas sneakers on his feet. Could they be from his upcoming Adidas collaboration? As you may have heard, Kanye signed a deal with Adidas last year with new releases expected to drop this summer. He could’ve just been supporting his new team and wearing regular Adidas, or maybe he’s taking his new collab sneakers for a test drive. What do you think?

Pharrell Williams Teases Adidas and Bionic Yarn Collaboration in Instagram Video

By Kyle O. on
March 27, 2014
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Pharrell Williams dropped an Instagram video and shared his excitement for an upcoming collaboration with Adidas Originals and his recycled textile company Bionic Yarn. The video featured Pharrell walking and dancing in a pair of custom Adidas, which could very well be part of the new collaboration. At the moment, it’s unclear whether the collection will consist of a clothing line, sneaker line or both, but we do know that it’s going to shake up the industry. What do you think?

Ask Allen: How Do You Feel About Pharrell’s Leather Adidas Track Jackets?

By Allen O. on
March 04, 2014

Anonymous asked: Allen, how do you feel about the leather/wax coated Adidas track jackets that Pharrell has been seen in? Also, do you know where are they available for purchase if so?

Pharrell Williams Wears Custom Lanvin and Performs with Vivienne Westwood Hat at 86th Oscars

By Kyle O. on
March 03, 2014
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Pharrell Williams hit the red carpet with his wife for the 86th Oscars at the Dolby Theatre in Hollywood wearing a custom Lanvin blazer, Lanvin shorts, and Lanvin shoes. He also performed his hit song “Happy” wearing his signature Vivienne Westwood Mountain Hat in black with a pair of custom Adidas sneakers.