UpscaleHype Japan Launches

By Kyle O. on
January 18, 2015

We’re truly excited to announced our Japanese language online magazine, UpscaleHype Japan! When it comes to fashion, Japan has been a key part of shaping our world. From street-wear to high-end, there’s no question that Japan has left a lasting mark. So it only made sense that we created a version of our site that caters to our Japanese audience with the purpose of getting a more in-depth look at how Japanese celebrity culture influences the fashion world and vice versa. UpscaleHype Japan will be led by our Tokyo based editor Yukee Abbé, and it will primarily cover Japanese celebrities such as musicians, athletes, and actors, as well as Korean and American celebs. So, if you speak Japanese or know someone who does, head over to Also, you can help support our launch by liking UpscaleHype Japan on Facebook here, and following @UpscaleHypeJP on Twitter and Instagram. Thanks!

Kanye West Spotted Out in Haider Ackermann and Tactical Military Jungle Boots

By Allen O. on
January 18, 2015

Kanye West was spotted out last night in Los Angeles, CA.

Jay Z Courtside in Bape and King Push x Adidas EQT Running Guidance 93 Sneakers

By Allen O. on
January 17, 2015
Jay-Z-courtside-at-Cleveland-Cavaliers-v-Los-Angeles-Clippers-Game-with-Beyonce-wearing-Bape-Camo-Hat-and-King-Push-x-Adidas-EQT-guidance 93-Sneakers-Shoes-22

Jay Z was spotted courtside last night as the Clippers hosted the Cleveland Cavaliers at the Staples Center in downtown Los Angeles.

Kanye West Steps Out in Alternative Apparel and Fear of God LA

By Allen O. on
January 16, 2015

Kanye West and Kim Kardashian spotted leaving dinner at Giorgio Baldi in Santa Monica, California. 

Chris Brown Appears in Court Wearing Rick Owens

By Allen O. on
January 16, 2015

Chris Brown appears somber for progress hearing at Los Angeles Superior Court in Los Angeles, California.